San Mateo County Libraries Sticker Redesign

I redesigned San Mateo County Libraries stickers program from basic burst logo variations to a vibrant collection of whimsical designs that maintained brand integrity while adding personality. The redesigned stickers featured playful illustrations incorporating library elements and the burst motif in creative ways. This refresh made the stickers more collectible and engaging for patrons while staying true to SMCL's visual identity. The new designs proved highly popular, effectively turning promotional materials into desirable items that enhanced brand visibility and community engagement.